Online Bachelor’s Degrees in Retail Management

An online bachelor’s degree in retail management may provide students with skills and training in general business management and retail operations. In these four-year programs, students may learn how to build brand loyalty as well as how to manage a successful retail business. Coursework within these programs may include several general education requirements along with electives and major-specific courses, such as marketing fundamentals, product development, and financial management.

Graduates may pursue entry-level employment or further their education by enrolling in a graduate-level program. Graduates of bachelor’s degree programs may find employment opportunities in retail, manufacturing, wholesale, and finance.

Program Overview

  • Prerequisite: High School Diploma or GED
  • Program Length: Four years to complete
  • Post-Grad Options: Entry-Level Employment or Master’s / Doctoral Program
  • Projected Employment Growth: 7% (2010-2020)*

Program Coursework

The curriculum within a bachelor’s degree program in retail management may include general education requirement courses along with major-specific classes and electives that focus on fashion, retail, and business. In these four-year programs, students may learn how to develop a business plan for retail, evaluate suppliers, and analyze price proposals. Core retail management courses may include the following:

  • Color Theory
  • Marketing Fundamentals
  • Financial Management
  • Fashion History
  • Retail Operations and Technology
  • Trends and Concepts in Apparel
  • Product Development

Career Options

Graduates of online bachelor’s degree programs in retail management may find employment in retail, wholesale, manufacturing, finance, and insurance. According to the Bureau of Labor Statistics, employment opportunities for those in retail management should increase by 7% from 2010-2020.*

Possible careers include:

  • Purchasing Agent
  • Financial Clerk
  • Wholesale Manufacturing
  • Buyer
  • Retail Manager

Continuing Education

Graduates may further their education and enroll in a graduate-level program in retail management. These upper-level programs may focus on a specific area of retail, such as luxury establishments, and students may gain additional skills on consumer behavior and technology in retail. Most education requirements vary depending upon the type of company and position sought, although most employers require potential candidates to possess at bachelor’s degree at minimum for management positions.

*U.S. Bureau of Labor Statistics Occupational Outlook Handbook

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Welcome to Argosy University

Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges:  College of Behavioral Sciences, Graduate School of Business and Management, College of Education,  College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.


  • Business Administration - Marketing (BS) (Online)